| Posted by: Jetset at August 28, 2001, 1:56 pm | | Topic: Ladbrokes - Playboy Online Alliance Forum: Winner Online |
Just up at RGT Online:
UNITED KINGDOM –- As reported by the (London) Times: “Ladbrokes, the betting and gaming arm of Hilton Group, has signed a deal with Playboy Enterprises to operate a new online casino under the famous Playboy banner.
”The deal, which analysts believe could be announced with Hilton’s interim results on Thursday, will see the launch of casino.playboy.com, offering more than 50 different online casino games, including poker, blackjack, roulette, craps and an array of slot machines
”…The two companies had originally planned to launch a bricks-and-mortar Playboy casino in the West End of London.
”…The online casino project is expected to mirror the betting website, with Ladbrokes providing the hardware, software, management and customer support systems, while Playboy handles the marketing, branding and design…”
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